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Frequently Asked Questions

Common questions about our research data, free tools, creator rights, and how to reach us.

About the data

Where does your creator data come from?

All figures are derived from publicly available TikTok and TikTok Shop information — profile fields, public posts, and public product/sales listings. We don't use private APIs, purchased leak databases, or any non-public source. Full methodology is in our Data Sources & Correction Policy.

How often is the data updated?

Our internal research dataset is refreshed on a rolling basis; published reports like the GMV Benchmark Report are updated on a quarterly cadence. Each report shows its sample size and snapshot date.

How much GMV do Malaysian beauty creators actually generate?

Among active TikTok Shop sellers, median 30-day GMV is around $584, but the top 5% exceed $18,700. Nano and micro creators generate far more GMV per follower than macro creators. See our Benchmark Report for the full breakdown.

Which metric matters more — followers or GMV?

For sales-driven campaigns, 30-day GMV and items sold are more useful commercial screening signals than follower count alone. We therefore compare tiers using commerce performance as well as reach.

Do you show commission rates, engagement rate, or city-level data?

No — we don't have reliable data for these fields and intentionally don't estimate or fabricate them. See the "What we don't report" section of our Data Sources policy for the full list of excluded fields and why.

Using the site

Can I see a creator's phone number, WhatsApp, or email on this site?

No. The public site does not display private contact details. For selected projects, TK Connect can manually verify contact channels and coordinate relevant business outreach without publishing individual contact details. See our outreach strategy guide for compliant planning guidance.

How do I find the right creators for my brand?

Start with our 7-step screening framework, compare tier-level figures in the benchmark explorer, and verify every candidate against current source data. For a current shortlist, email us with your product category and campaign goals.

Is this free to use?

Yes — the benchmark reports, interactive tier explorer, and guides on TK Connect Research are free to use. Current creator research and manually reviewed shortlists are separate TK Connect services. Any additional support, availability and fees are confirmed before work begins.

Working with brands

How can brands collaborate with creators through TK Connect Research?

Use our screening framework, tier benchmarks, and outreach guide to plan your process, then verify each shortlisted creator using current source data. We encourage professional, value-first communication rather than mass messaging.

Do you offer managed creator outreach or campaign support?

TK Connect can prepare current creator research and a manually reviewed Malaysian shortlist. Any additional outreach support, availability and fees are confirmed explicitly before work begins.

What's the difference between TK Connect Research research and TK Connect's paid services?

TK Connect Research is the free research layer: benchmark reports, a tier explorer, and practical guides. TK Connect provides current creator research and manually reviewed shortlists; any additional support is defined in an agreed project scope.

How do I request a custom creator shortlist or report?

Email [email protected] with your product category, target tier, and campaign goals. Custom shortlisting falls under TK Connect's managed service rather than the free research site.

Are you open to brand partnerships or sponsorships?

We're open to discussing data partnerships, co-branded reports, or media collaborations that align with our commitment to accurate, verifiable data. Reach out to [email protected] to start a conversation — we evaluate these case by case and won't compromise the accuracy of our reports for a sponsorship.

For creators

I'm a creator and I'm listed here. How do I claim, correct, or remove my profile?

Use our claim / correction / removal form. We aim to respond within 5 business days. See our Privacy Policy for your data rights under PDPA/GDPR.

Why am I listed if I never signed up?

We index publicly available TikTok Shop profile and sales data — being listed doesn't imply endorsement or a business relationship with us. If you'd like to be removed, submit a request via our claim form and we'll process it.

Contact

Who runs TK Connect Research?

TK Connect Research is operated by TK Connect, a cross-border creator-matching business. Read more on our About page.

How do I get in touch?

General inquiries and brand partnerships: [email protected]. Data corrections and privacy requests: [email protected] or the claim form.

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