K TK Connect Research
30,782 beauty creators analyzed · Snapshot: July 2026

Research on Malaysian beauty creators on TikTok

A research and reporting site covering Malaysia's TikTok beauty creators — with GMV, sales volume and category data aggregated from public TikTok Shop information, published as benchmark reports and practical guides.

Read the Q3 2026 Benchmark Report
GMV distribution and follower-tier efficiency, aggregated across our full dataset of 30,782 beauty creators.
Read the report →
189K+
MY creators tracked
30,782
Beauty creators analyzed
$110M+
Aggregate tracked beauty GMV
Jul 2026
Snapshot date

Aggregate figures above are computed from our database snapshot — see our Data Sources & Correction Policy for methodology and refresh cadence.

GMV by follower tier — Q3 2026 snapshot

Computed aggregate estimates from public commerce fields · Methodology

Full benchmark report →
Nano · <10K followers
$1,750
Avg 30-day GMV (all creators in tier)
Micro · 10K–100K
$7,037
Avg 30-day GMV (all creators in tier)
Mid · 100K–500K
$17,100
Avg 30-day GMV (all creators in tier)
Macro · 500K+
$30,110
Avg 30-day GMV (all creators in tier)

These are computed averages across our full beauty creator dataset (n=30,782), based on estimated commerce fields from the July 2026 snapshot. Individual creators vary widely within each tier — see our tier expectations analysis for the distribution. Looking for specific creators? Explore public creator profiles, or contact our team for a currently verified campaign shortlist.

Commerce signals for creator screening

We analyze public TikTok Shop commerce signals alongside follower counts.

Estimated GMV & sales signals

Our analysis uses estimated 30-day GMV and items-sold fields computed from public TikTok Shop Malaysia information. These provide useful screening context alongside follower count, not a forecast of campaign ROI.

Follower-tier efficiency

Compare GMV-per-follower by tier before you commit budget. In the July 2026 snapshot, nano creators showed higher average GMV-per-follower efficiency than larger tiers.

Local market context

Content-category signals, halal-conscious positioning tags, and MCN affiliation provide useful Malaysia-specific screening context.

Latest insights & guides

Original research reviewed against our published dataset, definitions and limitations.

All articles →
Data Report
Malaysia Beauty Creator Commerce Benchmark — 2026 Q3

GMV distribution and follower-tier efficiency across 30,782 beauty creators.

By Leon Zhang · Updated Jul 2026 · 12 min read
Pillar Guide
The Complete Guide to TikTok Beauty Influencer Marketing in Malaysia (2026)

Market size, creator tiers, campaign workflow, and mistakes to avoid.

By Leon Zhang · Updated Jul 2026 · 15 min read
How-to
How to Reach a Malaysian Beauty Creator: WhatsApp vs LINE Outreach

Channel selection, message templates, and PDPA-compliant outreach practices.

By Leon Zhang · Updated Jul 2026 · 8 min read

Read the Q3 2026 Benchmark Report

GMV distribution and follower-tier efficiency for Malaysian beauty creators, based on our full dataset of 30,782 creators.